RETAIL CHAINS AND BANKS Visitor counting and assessment of traffic flow in the store or bank branch. The analysis of this data allows you to determine the conversion of a point of sale and predict sales volumes and adjust purchasing volumes. Evaluating staff efficiency and improving service quality. Adjustment of employee work schedules during peak hours. Analysis of the effectiveness of advertising campaigns, evaluation of the attractiveness of storefronts and exhibition stands. Comparing statistical data on the attendance of various stores within the network will allow you to assess the feasibility of opening new stores and closing unprofitable points of sale.
SHOPPING AND ENTERTAINMENT CENTERS Counting visitors and evaluating the popularity of the shopping center. Setting rental rates based on attendance data. Traffic analysis of various zones of the shopping center. Optimization of visitor distribution within the shopping and entertainment center. Analysis of the effectiveness of promotions and marketing campaigns. Assessment of the workload of retail space. Forecasting the development of the shopping center. Creating a ranking of retail outlet attractiveness helps assess the value of each tenant to increase the popularity of the shopping center.
TRANSPORTATION Determining the amount of passenger traffic and evaluating the profitability of this route. Comparing actual passenger traffic with the number of tickets sold helps improve control over fare evasion and minimize financial losses. Route congestion control and adjustment of traffic schedules during peak hours.
